For Horse Owners, Buyers & Riders

Keep your horse life in one place
between deals, show days, and everyday management.

Equimeta gives individual horse people a cleaner path from a free starter setup into Premium Barn, deeper research, and faster show-day workflow.

Best fit for

Horse ownersActive buyersShow ridersFamilies with multiple horses
  • Unlimited horses in Premium Barn
  • Saved search and smart match alerts
  • Full competition history in Competitor
  • Show-day tools when you are ready

Most individual users should start with Insider. Competitor is the next move when full competition history, the show calendar, and deeper data become part of your monthly routine.

Why riders upgrade

The friction shows up between the obvious moments.

The hard part is not only buying a horse or getting to the show. It is everything in between: staying organized, staying informed, and keeping the right details easy to reach.

Your horse outgrows the free barn

The moment you manage more than one horse seriously, the one-horse starter setup stops matching real life.

Research is spread across tabs and screenshots

Saved searches, show history, pedigree context, and notes get split across tabs when they should support the same decision.

Between purchases is still real work

Owners still need better organization, alerts, and records even when they are not actively shopping for the next horse.

Show-day coordination needs speed

Competitors need fast access to notes, meds, history, and stall-side workflows without digging through old messages.

What paid access unlocks

A clearer path from owner tools to show tools.

The individual tracks already map to real product value in the app, from Premium Barn and alerts to competition records and fast day-of workflows.

Premium Barn for your whole string

Keep unlimited horses, notes, records, and planning context together instead of reserving the good setup for just one horse.

Saved search and smart alerts

Track the market and stay ready between purchases without repeating the same manual searches every week.

Deeper horse research

Use pedigree context, reports, and competition records to evaluate horses with more confidence before you commit.

Competitor-level competition history

See the broader performance picture once quick summaries are no longer enough and deeper competition review becomes part of your monthly workflow.

Show-day notes and medication logging

Keep fast stall-side workflows available from your phone when you are actively competing.

Keep the team in sync

Use a cleaner source of truth for the details your support team needs during travel, planning, and competition weekends.

Choose your progression

Explorer to Insider to Competitor.

Start free if you are still exploring. Move to Insider for the core paid owner workflow, then step up to Competitor when full competition history, show-day speed, and deeper analytics become worth it every month.

01

Explorer

Start free if you are still browsing, saving favorites, or testing whether Equimeta fits your workflow.

02

Insider

Move here once Premium Barn, alerts, and deeper research become worth paying for every month.

03

Competitor

Upgrade again when show-day speed, deeper records, and analytics become part of your normal routine.

Start here for free

Explorer

Free

A lightweight way to browse, save favorites, start your barn, and get familiar with the marketplace.

Choose Explorer if you are still browsing casually or only need the starter version of the barn.

  • Unlimited marketplace browsing
  • Favorites and shortlists
  • Free marketplace account
  • Basic Barn access
Start Free

Best when you are just getting started or not ready to upgrade yet.

Best default for most riders

Insider

$99/qtr

The right next step for owners and buyers who want Premium Barn, better alerts, and deeper horse research between purchases.

Choose Insider if the free tier feels too small and you want the core paid workflow without going full show-mode yet.

  • Premium Barn with unlimited horses
  • Smart match alerts
  • Saved searches and alerts
  • Deep-dive report unlocks
  • Show and pedigree lookups
Start Insider

This is the clearest upgrade from the free barn experience when your horse life gets more serious.

Most popular

For active show users

Competitor

$199/qtr

Use this when the deeper records, analytics, and fast show-day workflow matter often enough that you want them in the core product.

Choose Competitor when showing often enough makes speed, data depth, and stall-side workflow part of the monthly job.

  • Everything in Insider
  • Show-day workflow tools
  • Fast meds and notes from your phone
  • Keep your stall-side team in sync
  • Performance scores and advanced analytics
Start Competitor

The right move once you are showing often enough to need competition-grade tools every month.

Individual plans

Start with the plan that fits now.
Upgrade when your horse life gets more demanding.

The product already supports the journey from browsing to Premium Barn to competition-grade workflow. The point of these paid tracks is to make that progression feel obvious.

No payment method required to explore.